Outreach Media Group

 

 

 

 

 

BibleMaster Demographics

BibleMaster is an online Bible resource and discussion community providing FREE Bible searches through multiple translations, study aids, small group studies and a church leader question and answer forum.  With an audience ranging from Senior Pastors to small group leaders this is a unique opportunity to get your products in front of a combination of users who are engaged in the leadership of their church.

BibleMaster.com Users
  • Average Age: 42
  • Male: 75%
  • Female: 25%
  • 41% are paid church staff
  • 67% user's churches are growing
  • 56% of users make or influence church purchases, with 81% being involved in the decision-making process
  • Average number of times a regular user visits the site: 11 times per month
  • 69% have visited an advertiser's website for more information
  • 41% have recommended an advertised product/service to others
  • 100% recommend resources to others on a regular basis
  • 100% of users would recommend the site to a colleague
User's Position
Pastor 32%
Bible Study/Small Group Leader 18%
Church Member 18%
Lay Leader 12%
Church Staff 9%
Student 6%
User's Churches
  • 44% of User's Churches are twice the size of the average church in America, with 67% of the churches being larger than the average size of a church in America
  • 67% have churches that are growing, with 5% more than doubling in the last 10 years and 10% increasing by at least half.
  • 76% have at least 2 staff members; 44% have a staff of 5 or more
  • 29% have an annual budget over $250,000
Reading, Conferences, Education
  • 44% of users have at least a Bachelor's degree; 17% have a Masters; 3% have a Doctorate
  • 72% of users plan to continue their education
  • 97% buy books to be more effective in ministry, with the average user buying 7 books per year.
  • 91% attendee at least 1 conference per year, with 35% attending 3 or more per year
In the next 12 months, User's churches will:
Purchase church supplies
(communion supplies, bulletins, offering envelopes)
62%
Purchase small group curriculum/bible studies 50%
Purchase audio-visual tools
(ie software, videos, projection images)
48%
Consider sending a team on a short-term missions trip 48%
Purchase children's/youth curriculum 38%
Purchase furniture or capital improvements 32%
Expand their current facility or build 32%
Add a new staff person 26%
Host a simulcast, seminar or other outreach-oriented special
event at their church (ie Injoy, Crown Ministries, CCN)
22%
Launch a planned giving program 20%
Consider partnering with a para-church ministry
(ie MOPS, AWANA, 40 Days of Purpose etc.)
12%
Sponsor a child through a world relief ministry 12%
Consider a trip to the Holy Land 10%
Top Denominations
Baptist 31%
Pentecostal/Charismatic 17%
Non-Denominational/Evangelical 16%
Church of God 6%

Denominations with less than 5%: Anglican/Episcopal, Church/Disciples of Christ, Evangelical Free, Independent, Lutheran, Methodist, Seventh Day Adventist